JF REY Style for Spring/Summer 2022 | The Optical Journal


The new J.F. REY collection strikes the season with a very large choice of combined frames for men and women. It comes in a style-driven, color-inspired elegance: a distinctive allure and flattering looks, always led with great freedom in tone and artistic expression. Creative interplays of acetate and metal on the front are stimulated by an infusion of bright and vibrant hues, subtly contrasted by graphic patterns and transparency details. The aesthetic is achieved by focusing on a dynamic and modern duality. The expertise of the Maison in the combinations of fine handmade acetate plates, for the most part exclusive, allows each frame to deliver a unique emotion, its own creative story.

JF Rey JF2993
JF Rey JF2993
JF Rey JF2994
JF Rey JF2994
JF Rey JF2995
JF Rey JF2995

Different concepts are particularly distinguished. One of them is Arty shapes coming with their pop and tangy colors (JF2993, JF2994, and JF2995). Another line also asserts its place in the collection, mixing retro inspiration and contemporary creation on geometric and modern shapes, more accentuated depending on the model (JF2978/JF2989/JF2990/JF2991/JF2992). Eyewear pieces that propose a real style, that of the Maison, which has become a timeless reference in the collections for more than 25 years … and which nevertheless finds new creative energy each season.

JF Rey JF2978
JF Rey JF2978
JF Rey JF2989
JF Rey JF2989
JF Rey JF2990
JF Rey JF2990
JF Rey JF2991
JF Rey JF2991
JF Rey JF2992
JF Rey JF2992

FOCUS // JF2978

JF Rey JF2978
JF Rey JF2978

Totally in vogue, this impeccable round shape strikes for its creative interplay of acetate and metal on the front. Its geometric construction, modern and graphic through contrasting effects of colors and materials, redraw the silhouette. A dazzling red intensifies the distinctive look of the model that subtly combines retro inspiration and contemporary creation. A new model that perfectly matches with iconic brand’s signature designs.

Check out the entire JF Rey lineup on their website, jfrey.fr

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Daniel is the Executive Editor of The Optical Journal and Optical Business News. He is an international speaker on eyecare marketing and social media. He is also the founder of dba designs, a Denver-based optical consulting, marketing, and website design firm.



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